Brand strategy includes the presentation of the current situation and status, the summary of clients’ values and goals, in this light, an action plan that lists the communication and marketing tasks, tools that lead to effective communication.
The elements of the brand strategy are:
- Collection of professional information: collecting domestic and international market trends + competition and SWOT analysis.
- Examination of target groups.
- Formulation of key communication messages.
- List of branding elements and marketing tools.
- Finding and compiling ad possibilities/options.
- Social media planning.
- Schedule management.
- Budget planning.
Our branding service combines and encompasses business communication and marketing activities. Within the framework of this service, we develop a strategy based on the expectations set during the preliminary consultations. This is followed by implementing the elements of this brand strategy for instance as brand statement and book, social media management, copywriting or web development.
Please note the following:
- Only on MONTHLY work basis.
- Minimum period of work: 3 months.
Branding is a time-consuming and long-term process with lots of work and often inmediately unseen results.
Whether it is an article, a brochure or a video text, they have no meaning without the correct grammar and stylistics. It is crucial that we communicate our business message to our customers in a clear, structured and credible manner.
Content management service includes:
1. Copywriting and proofreading of
- PR articles and Press Releases.
- Brochures, leaflets and presentations.
- Blog posts and newsletters.
2. Website content management
The website is the main communication tool which makes the image of your company. Therefore, it is very important that your website is creative, distinctive, transparent, user-friendly and responsive.
We often face that companies do not spend the time and energy they need to plan their websites. This is where we come in, we are happy to take over this often ungrateful, complex task from planning, designing and writing the entire website.
We undertake both coded and WordPress website development.
Presence on social media channels is inevitable these days so our clients often turn to us to create and manage their social media channels:
Our tasks undertaken in this area:
- Page, profile creation and strategy
- Writing posts
- Design of image content
- Campaign and ads management
- Answering incoming requests
- Monitoring comments.
Visual branding determines the success of a company for a lifetime so this is the step which needs a professional.
We place great emphasis on thoroughly understanding our clients’ activities and plans, then we create visual branding elements that best reflect our clients’ messages.
We prepare your corporate identity:
- Logo, typography, colors;
- Business card, email signature;
- Folders, envelopes, etc.;
- Leaflets, brochures, banners.
Besides, we are available for organising photo shoots and image film making within Europe.